STRATEGY & PLANNING
There is no educated guess work here. We begin our strategic process by mining every insight, identifying industry trends and most of all learning about your business. Understanding the data helps us create solid strategies rooted in building awareness, driving engagement and creating a two way dialogue between your brand and your customer.
We work with clients across all industries at every corner of the world, crafting their stories to fit any medium their customers exist on. Our goal is to make sure your story is heard. We manage all aspects of your creative to make sure you story is consistent and aligns with every aspect of your strategic plan. that includes; media, SEO, social media, influencer networks and events.
DEVELOPMENT & ACTIVATION
Whether you're dipping your toe in the water or doing a cannonball into the deep end, Abney Strategy collaborates with strategic and creative talent to help you reach your marketing goals and objectives. Our freelance and full-service partners are experts in everything from content creation and digital development to live events and rich media ads.
REPORTING & ANALYSIS
Our clients are our partners, so we make sure we keep the dialogue open. It is always a two way street. We provide omni-channel reporting and analysis as often a client would like to ensure campaign performance is tracked and can be revised as needed.
Abney Strategy embraces the idea of bringing your best to the table. We pride ourselves on the ability to build effective strategies based on collaboration and sharing of information. We don't claim to know it all, but we are experts in building marketing and business strategies that help brands across all industries accomplish their goals.
Our process is simple; we bring 30+ years of marketing experience and ask our clients to bring their experience, knowledge, business story. By doing this, we've been able to build manageable marketing plans that help our clients elevate their brands to reach target audiences where they exist.
Abney Strategy embraces collaboration at every step of the process, and we don't just talk to the talk. We have partnerships with publishers, access to social influencer networks, and work with creatives across a variety of industries. We manage all the pieces so you don't have to.